About Avantika

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So far Avantika has created 93 blog entries.

Meeting Victoria Road

Building a company is never easy, let alone in a country you do not live in. But the team behind Victoria Road is doing just that and changing the dynamic behind what it means to be socially conscious. Their business acumen is so on point that a Kids label that started from the scrap fabrics of the Women’s Ready to Wear is now sold exclusively at Barney’s New York. When I met Megan, her authenticity was the first thing that blew me away. And once I heard Farina’s story, I knew it was a story

By |2018-08-13T03:16:22+00:00August 13th, 2018|Categories: Blog, Interviews|Tags: |0 Comments

Ranavat Botanics

I met Michelle Ranavat in classic social media fashion, through Instagram. She came to New York to chalk out the final stages of launching Ranavat Botanics and we met for a coffee date at the very pink Cafe Henrie (fitting it would seem given the beautiful imagery of her brand).

By |2017-07-18T19:04:55+00:00July 17th, 2017|Categories: Blog, Interviews|Tags: , |0 Comments

Chasing my tail

There are some brands you instantly have a love affair with and a love affair you hope will last a lifetime. It’s no surprise that Chanel fits that mould perfectly. Monsieur Lagerfeld is pure genius – I think of him as what Steve Jobs was to the world of technology. He will have something walk down the runway and a few seasons later, the rest of the design world will realize his brilliance and follow suit. I knew I had to have this tailcoat the second I saw it.

By |2017-03-26T03:46:34+00:00March 26th, 2017|Categories: Blog, Fashion|Tags: , , |0 Comments

Kochi Biennale : “Forming in the pupil of an eye”

Imagine a place not quite off the beaten path but one where time languidly passes by. You are the place and the place is you. Fort Kochi was just one of those towns that invited me to come experience it and get lost in its nooks and crannies. An hour from Kochi airport by car, this town that once belonged to the Portuguese and Dutch, is unlike anything I have experienced in my travels in India (which granted have been limited). While the biggest attraction to visit Kochi was the Biennale, there were a lot

By |2017-02-20T05:32:02+00:00February 19th, 2017|Categories: Blog, Travel|Tags: , |0 Comments

Why the Sari

Playing house as little girls often do, I have the fondest childhood memories of sneaking into my mother’s freshly washed and ironed pile of saris, all the while trying to fathom how I would drape six yards of fabric around my little frame, in an effort to mirror what I saw as being quintessential woman. Cousin sisters would often come to my rescue by haphazardly tucking and pinning where possible to then somewhat give me the semblance of drape. We would then try to replicate the femininity with which our mothers, aunts and grandmothers effortlessly carried

By |2016-11-08T04:59:54+00:00November 5th, 2016|Categories: Blog, Musings|Tags: , , |0 Comments

Don’t give me the cold shoulder

How did this happen? When did I turn thirty? CRICKEY!! I can’t believe that the time has come and gone and I’m officially a decade older. Like most things we tend to build up in our heads, it was very anticlimactic. But it ended up being a day filled with a lot of love. My family and friends called me from all over the globe. My parents sent me one of the sweetest notes I have ever gotten and two of my closest friends treated me to the perfect New York evening.

By |2016-11-07T13:36:01+00:00September 28th, 2016|Categories: Blog, Fashion|Tags: , , , , |1 Comment

Flare Ups

Flare ups usually come with a scary connotation. Thankfully when it comes to my jeans, they simply add to the fun! I didn’t grow up in the 70’s so all the trends we keep talking about and seeing around us seem fun and exciting to me. I went as far as the bell bottom but never the full flare when I was younger. 

By |2016-11-07T13:36:01+00:00August 30th, 2016|Categories: Blog, Fashion|Tags: , , , , , , , |0 Comments

Manus x Machina : Fashion in an age of technology

I’m always surprised by the fact that despite numerous houses showing collections for Haute Couture, there are roughly 1000 true Couture customers in the world who buy on a regular basis. And about 70% of that number comes from customers in the United States. When I think of Couture, I imagine exquisite clothes that someone has toiled over for hundreds of hours, to make. And Pret is a product of the industrial revolution and machines becoming a part of our daily life. So it was amazing to visit the new exhibit at The Met to see

By |2016-11-07T13:36:01+00:00August 16th, 2016|Categories: Blog, Travel|0 Comments

Dream, Girl

Dreams are a funny thing. Seven years ago today, I packed my bags, put all my belongings in a storage facility and bought a one way ticket to New York. In hindsight, was it a reckless choice? Yes absolutely. But would I have done it differently? Absolutely not. That’s the funny thing with dreams, when you choose to chase them, sooner or later, they do come true.

By |2016-11-07T13:36:02+00:00July 29th, 2016|Categories: Blog, Musings|Tags: , |1 Comment